Customer experience insights
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NPS
What is a passive customer and how to manage them
Passive customers can represent a major unknown for companies. These are customers who may be satisfied with our services or
17/04/2026
Close the Loop: Optimizing the Customer Experience
You’ve surely heard the term “close the loop” before. It’s an English phrase that translates to “closing the loop.” When
What is NPS®?
In a constantly changing environment with increasing competition, customers have a wide range of options available to them, leading to
Brand Positioning: What It Is and How to Measure It
Brand positioning is a key aspect that all companies must strive for to succeed and ensure their staying power in
09/04/2026
How to improve the patient experience in clinics and hospitals?
To improve the patient experience, it is essential to examine all interactions between the patient and the institution. The first
How to use the NPS® system to improve customer loyalty
The NPS® system offers many advantages that allow companies to visualize the state of customer loyalty and gain an overview
NPS® in Funeral Services: A Final Farewell with Empathy and Professionalism
Customer service plays a vital role in the funeral industry during moments of loss and grief. It is essential to
24/03/2026
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Customer experience
